How to get them Interviewees/Customer to talk
1 min readFeb 5, 2019
Strategies we can use to convince people to talk to us
Cold emails are not very efficient because there is no personal connection
The response ratio is usually 3:1 — we message 3 people, and 1 will respond
Follow these 3 rules:
1. Be short
- no one will read a long email from a stranger
- the ideal length is 4–7 sentences
2. Be personal
- people don’t like talking to robots
- mention how we found them and then ask them to talk to me and help me with feedback
- We can make a semi-template, but at least one sentence has to be personalized
3. Be valuable
- show them that this conversation is valuable to them
- people want to feel like they’re helping
- tell them that we value their input
- we can offer to incentivize them
Bonus Tips
1.Mention that we’re not from sales
2. Make them feel special
- assure them that we want to fix their problem and that they have valuable information that can help us
- give them the VIP treatment
Reference — https://www.intercom.com/home
